Friday, April 06, 2007

Florsheim Shoe Stores Chennai


Unico Leather Products Private Limited, part of the Rs. 350 crore KAR Group, introduced ‘Florsheim’ shoes in India in 1996.

Florsheim, which is more than a 100 year old brand in the US, since its launch in India, has successfully projected itself and achieved major share in the Men’s Premium Formal category, with a steady growth rate of nearly 30%.

Florsheim with a reputation for incomparable craftsmanship and comfort – delivered in precisely the styles that men prize most – has endured for decades. Presenting fashion that is cut, stitched and tailored to fit the full range of contemporary office attitudes. Florsheim offers distinctive business and casual shoes that meet the diverse needs of today’s successful businessman, no matter where in the world he works and plays. For dress and casual footwear that defines quality and style for distinguished men the world over.

Shoes made from the finest hand picked leather with fine stitching, lightweight materials, advanced flexibility and shock absorbing technology that cushion the feet make Florsheim the industry leader in comfort, which is the number one selling point.

In India, shoes are priced between Rs. 2000 to Rs. 5000 plus and are available in more than 100 styles. Florsheim in future will continue to emphasize on comfort and with the trend towards semi-formal and casual shoes increasing, Florsheim is keenly looking at extending this range.

Florsheim which has its exclusive showroom at Spencer Plaza, has opened its second outlet at ISPAHANI CENTRE.

Florsheim is also available in Chennai through Metro stores at Wallajah Road & T. Nagar, Koblerr at Cathedral Road & Khal’s Foot World at Nelson Manickam Road.

Florsheim is currently retailed in India through 60 stores with Metro & Regal being its largest retailers.

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